CLIENT: Bibliothèque René Pechère
PRODUCT: Communications tools for anniversary year
MISSION: The Bibliothèque René Pechère is a virtual library specialised in the art of gardens and landscape architecture. 2008 was the 100th anniversary of the birth of famous Belgian landscape designer, René Pechère. To celebrate this anniversary, the Library launched a series of promotional events and commissioned Rectoverso to design and produce the whole range of related communication tools, starting from an anniversary logo and branding image that was declined in signposting for the ‘Expo 58’ exhibition, supporting information for the Literary Prize, an invitation to a public awareness raising event called ‘Jardins en fête’ and the creation of a quarterly newsletter ‘Rendez-vous au Jardin’.